Make smarter media investments and tactical decisions with in®Attribution.
Leveraging machine learning technologies
Invertible leverages machine learning technologies with sophisticated statistical modeling to empower marketers with a true value of multi-device, cross-channel, and mobile app campaign data.
Ensuring the highest degree of accuracy
Our marketing science team first applies deterministic data to a fractional-based methodology that ensures all points of influence are scored with the highest degree of accuracy. Top-down, probabilistic data is then layered in for a complete model of your marketing eco-system.